​​Customer segmentation groups customers by their traits. This helps businesses know what different customers want and need. Using R, companies can easily segment their customers. This article will explain how to do customer segmentation with R.   Introduction to Customer Segmentation   Customer segmentation means splitting customers into different groups. These groups are based on… 

​Customer segmentation groups customers by their traits. This helps businesses know what different customers want and need. Using R, companies can easily segment their customers. This article will explain how to do customer segmentation with R.   Introduction to Customer Segmentation   Customer segmentation means splitting customers into different groups. These groups are based on…   KDnuggets Read More